Market decline

Apple iPhone shipments stagnate in second quarter despite larger market decline


New smartphone shipping estimates suggest that Apple’s iPhone sales were roughly flat in the second quarter of 2020, balancing industry headwinds caused by the coronavirus pandemic.

According to data from research firm Gartner, Apple shipped about 38.3 million iPhone units in the second quarter, down 0.4% year-on-year.

The analytics company said Apple sales were “almost flat” year over year. The company shipped around 38.5 million units in the same period a year earlier. Quarterly shipments were good enough to keep Apple in third place with a 13% share of the total global market, up from 10.4% in 2019.

“Apple’s iPhone sales performed better in the quarter than most smartphone vendors in the market and also increased quarter over quarter,” said Annette Zimmermann, vice president of the research at Gartner. “Improving the business environment in China has helped Apple achieve growth in the country. In addition, the introduction of the new iPhone SE has encouraged users of old phones to upgrade their smartphones.

While Gartner notes that Apple’s sales haven’t changed much from a year ago, market leader Samsung saw a much larger decline – 27.1% year-on-year to 54.8 million dollars. ‘units shipped. The South Korean company’s market share also fell from 20.3% to 18.6%. Huawei’s second place also saw a drop in shipments, although the 6.8% year-over-year contraction was not as severe as the cut Samsung faced. About 600,000 unit shipments separate the two companies, according to Gartner.

In total, Gartner estimates that 294 million units of smartphones were shipped by all brands globally, down more than 20% from the estimated 370 million during the same period in 2019.

The fourth and fifth places went to Xiaomi and Oppo, which suffered declines of 21.5% and 15.9%, respectively.

It should be noted that these shipping reports are estimates and can vary widely depending on the data. In July, Omdia Research estimated that Apple shipped 39.9 million iPhones, a 13.1% year-over-year increase.